School of Creative and Cultural Business launched

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The new School of Creative and Cultural Business has been launched at the University.

Previously known as Aberdeen Business School, the Department of Communication, Marketing and Media, and the Department of Information Management have merged to create the School of Creative and Cultural Business.

Industry experts, academics and students were at the launch yesterday. Damian Bates, Editor-in-Chief at Aberdeen Journals and also Visiting Professor at RGU; Steve Harris, CEO at VisitAberdeenshire; Enda Logan, Chief Executive at Fifth Business as well as Visiting Professor at RGU and Edward Pollock, RGU’s Student President for Communication and Democracy, shared their knowledge and experience of the industry with staff and students. 

Jo Royle, Head of The School of Creative and Cultural Business, said: “The School of Creative and Cultural Business is a dynamic multidisciplinary school with innovative academic staff covering a wide range of undergraduate, postgraduate and research degrees.

The school will continue to create placement opportunities and industrial links as it is “at the heart of everything that we do”.

RGU Principal, Professor Ferdinand von Prondzynski, said: “The University is currently implementing a streamlined School-based academic structure, which has allowed us to bring together staff now forming the School of Creative and Cultural Business.

At the heart of the restructuring plan will be RGU’s determination to provide teaching and research and advice that offers solutions to our key partners – our students, our friends in industry, and the public sector.”

The School teaches a variety of degrees in Communication and Marketing; Information Management and Librarianship; Events Management; Fashion Management; Hospitality and Tourism Management; Media, Journalism and PR.

The Journalism and PR degrees have recently been ranked as second in the UK by The Guardian (2017).

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